Project Description

Social Media Ads

While 100% necessary to succeed in business, many of types of copywriting are more passive and informational. But in today’s marketing climate, I also want to offer my clients a service where writing is just the beginning to more directly gaining new business and customers. Enter Social Media Advertising. Not just for the big guys, local, regional businesses of all sizes can thrive with strategic and well placed Facebook ads. From lead gen, to conversion, to brand awareness, I can write, deploy, and manage ads on Facebook and Instagram to reach your customers.

  • Specialized Facebook Ad Campaigns
  • Ad Creation
  • Precise Ad Targeting
  • Ongoing Ad Maintenance
  • Retargeting

Why Facebook Ads?

WITH 2.5 BILLION DAILY ACTIVE USERS…
— YOUR CUSTOMERS *ARE* ON FACEBOOK
— SO ARE YOUR COMPETITORS
— IF YOU AREN’T REACHING THEM HERE, SOMEONE ELSE WILL.

Ad Writing

Whether looking for conversions or leads, effective Facebook ads start with a well written copy. That’s where I come in.  I offer the expertise to craft effective messaging for not only your ads but also any other “free reports” or “checklists” you need to communicate with prospects via the ads.

Ad Design

Your ads don’t just need to sound good – they need to look good – and on brand – too. Not to mention… will a photo or video will best complement the ad copy? Do you have too much text in your image? These are crucial questions Mrs. Write can address for your ad design.

Targeting

There are so many benefits to advertising on Facebook, but one of the key reasons is the platform’s unparalleled targeting capabilities. No matter how specific, we can drill down to a granular level to precisely reach your audiences. Mrs. Write handles the entire process for you.

Retargeting

What if a prospect doesn’t bite on your ad the first time? What if they visit your website but don’t take action? Let’s hit them with an(other) ad. We can tell they’re interested from their initial actions. Now’s the time to continue to nurture them with retargeting.

Ongoing Ad Management

Facebook ad → Conversions/Leads → Rinse and repeat. We continually monitor – and test – your ads for maximum conversion and cost effectiveness.

Beyond the Ad

Need a voucher or 10-point checklist to go along with your ad? Want to know right when your leads come in so you can contact them immediately? Want a new email to be instantly routed to your email program to launch your autoresponder campaign? Mrs. Write can help.

“The best Facebook ads look and feel as relevant and timely in your News Feed as the posts you see from your friends.”

Mari Smith

“Advertising is totally unnecessary. Unless you hope to make money.”

Jeff I. Richards

“Give them quality. That’s the best kind of advertising in the world.”

Milton Hershey

Tell Me About…

YOUR SOCIAL ADVERTISING STRATEGY

Time to chuck those weekly mailers in the recycling bin and replace them with an advertising method you *know* will reach your prospects. What’s up first? Let’s set up a time to talk social ad strategy.

LET’S TALK